Posts Tagged ‘Paperback’

Get Niche Quick!: The Definitive Guide To Marketing Your Business On The Internet (Paperback)


Article Source: Marketing Niche Markets

Have you ever wanted to start your own online business, but found that most of what’s available today is either outdated or is so full of jargon that you need a dictionary just to muddle through it? Worse yet, have you tried to do some research, only to fall prey to the many work-at-home scams that abound online? Would you like a guide that doesn’t try to fill your head with techno-babble or try to sell you on the latest “home business opportunity”? Would you like to learn how other everyday people, just like you, are using the Internet to create their own thriving web-based businesses? Get Niche Quick! is filled with the latest internet marketing information, including fully-illustrated step-by-step techniques that anyone can use to start doing business online. What’s more, you can use this book as a “blueprint” to grow multiple sources of income!

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Article Source: Marketing Niche Markets
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Case Studies in Niche Marketing: Real-World Ways to Reach Key Customer Groups (Paperback)


Article Source: Marketing Niche Markets

Case Studies in Niche Marketing: Real-World Ways to Reach Key Customer GroupsNo description for this product could be found, but have a look over at Amazon for reviews and other information.

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The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk! (Paperback)


Article Source: Marketing Niche Markets

The 22 Immutable Laws of Marketing:  Violate Them at Your Own Risk!

From Library Journal
Ries and Trout, authors of some of the most popular titles in marketing published during the last decade ( Marketing Warfare , LJ 10/15/85; Positioning: The Battle for Your Mind , Warner, 1987; and Bottom-Up Marketing , McGraw, 1989), continue the same breezy style, with lots of anecdotes and insider views of contemporary marketing strategy. The premise behind this book is that in order for marketing strategies to work, they must be in tune with some quintessential force in the marketplace. Just as the laws of physics define the workings of the universe, so do successful marketing programs conform to the “22 Laws.” Each law is presented with illustrations of how it works based on actual companies and their marketing strategies. For example, the “Law of Focus” states that the most powerful concept in marketing is “owning” a word in the prospect’s mind, such as Crest’s owning cavities and Nordstrom’s owning service. The book is fun to read, contains soli (more…)

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