Article Source: Marketing Niche Markets

Make Money With Affiliate Marketing

Make Money With Affiliate Marketing

Affiliate marketing is an internet based marketing practice in which a business rewards one or more affiliates for each visitor or customer brought about by the affiliate’s marketing efforts.

The affiliate marketing industry has four core players at its heart. The Merchant, the Network, the Publisher and the Consumer.

The market has grown sufficiently in complexity to warrant a secondary tier of players, including Affiliate Management Agencies, Super Affiliates and Specialized Third Parties vendors.

Affiliate marketing overlaps with other internet marketing methods to some degree, because affiliates often use regular advertising methods. Those methods include organic search engine optimization, paid search engine marketing and e-mail marketing. On the other hand, affiliates sometimes use less orthodox techniques, such as publishing reviews of products or services offered by a partner.

Using one website to drive traffic to another is a form of online marketing, which is frequently overlooked by advertisers. While search engines, e-mail, and website syndication capture much of the attention of online retailers, affiliate marketing carries a much lower profile. Still, affiliates continue to play a significant role in e-retailers marketing strategies.

Affiliate marketing has quickly become one of the most popular and the most effective ways to advertise on the Internet. The premise of affiliate marketing is very simple.

A company, let’s say eBay, goes to another web site and asks them to place a banner or link to eBay on their site. Every time a user clicks on that eBay banner and visits the site, the owner of the original site gets a commission. It’s as simple as that.

The history of affiliate marketing goes back to approximately 1994 with the trailblazing music website. They were, as far as most people know, the first site to pay other sites for directing internet traffic to them. Internet giant soon caught on and became the site most associated with affiliate marketing. Today, the practice of affiliate marketing is used by essentially every major web site in the world.

In a matter of only a few years, affiliate marketing has become one of the most cost effective ways to drive traffic to a site. Since, in most cases, both the advertiser and the host profit from the set up, there is no reason to believe that affiliate marketing won’t be a dominant advertising method well into the future.



Why affiliate marketing?

One of the reasons that affiliate marketing has proven to be so popular is that it is completely based on performance. In most cases, the company doing the advertising doesn’t pay a single penny to the site that is carrying their ad unless there is evidence that Internet traffic has been driven to the advertising site. There are, however, other ways of doing affiliate marketing.

Some advertising sites have paid the site hosting their link based not on the number of times an original IP visits through the link, but on the number of times the banner ad was “seen.” This method presents a whole host of problems since things like hit counts can be forged and there is no way to insure that just because someone visited a web page that had your logo on it that they even saw it or if they did, that they even knew what it was.

Other methods of affiliate marketing include paying only when a link is followed and some kind of transaction takes place. This can be tough on the site hosting the link because the attention span of the average internet user isn’t long enough in most cases to follow a link and then either complete a purchase, or fill out a form of some kind. The conventional method simply pays a host a commission for every time an original IP is directed to their site.

Affiliate marketing tools

The simplest way to make money online working only a few short hours a week is to build a web site packed with content. So much content that once you’ve made a web surfer land on your web site, they will have to come back for more again and again. Content rules supreme on the new Internet!

So where do you find a lot of it and for very little money? Well, you actually have quite a few options here. There are many article directories and many web site owners that will actually let you use their content as long as you keep the resource box intact. If you are new and you have just joined your first web master affiliate program, that’s the best way to go about it.

Free resources are easy to find and will really help you kick start your business and earn money faster than you otherwise would if you were to write everything by yourself. Of course you will have to write some original content every now and then and the more you do the better your web site will be rated. It’s good to have something new to add each week, even when you don’t have time or inspiration.

Another way to add new content is by using Private Label Content (PLC) articles. PLC generally refers to articles, ebooks and manuals that are free for subscribers to use as they wish. There are a few restrictions. However, you cannot claim copyright to PLC or submit it to article sites, unless you change the content significantly. Unlike free articles directories, you will have to pay a subscription fee.

They have the very important advantage that you don’t have to add a resource box, which always points to some other web site that can steal your prospective customers. You will probably get 10 to 40 new articles a month, depending on the market niche you are interested in. And these articles can really get you going and make some money with the internet marketing affiliate program you’ve joined.

How can you use them to make the most of them? If you have a hard time building mailing lists for your marketing campaigns then you can try to see if they would be more attracted to sign up for a 6 month long weekly course, which can be entirely comprised of PLC articles.

And one last thing for you to thrive on the internet marketing arena, don’t use web site templates! I know free stuff is great and easy to find on the internet and I know there are tens of thousands of different web site templates out there, but they will not help you advance in your business. You need to think out of the box, you need to be creative and you need to differ from any other web site your customers may see while searching for what they want to buy.

So do yourself a favor and rather than downloading a web site template, try to learn a bit about how to build a web site yourself. It will help you a lot in the long run and will give you all the flexibility you need for a successful business.

What you need to know about affiliate marketing

Affiliate marketing is one of the easiest business models and this is why many new entrepreneurs begin with these programs. Theoretically all you need to do is send warm ready to buy visitors to your sponsor’s site and his compelling sales page will close the sale. You are just a salesman for other people’s products.

Affiliate Marketing Growth Chart

Affiliate Marketing Growth Chart

This all sounds deceivingly simple but there are a few things you should know to make an affiliate business work.

Choose the right programs. Be very careful of the programs you join. Check them carefully. They should have good support, and real time reliable tracking. A good commission should be paid monthly with no more than $20 limit for payout. Above all the products should be good and targeted to your particular market.

Pre sell, do not sell. One of the big mistakes affiliates do is try to sell their Sponsor’s product. They send the visitor to their sponsor’s page where they will be confronted by a second sales page. Double selling will deter people from buying. Warm your visitor to the sale by pre selling and let your sponsor’s sales page do the selling

Build your business as well as your sponsor’s. You are sending all these potential customers to your sponsor and building his customer list. In order to build your businesses have a way to capture these potential customers yourself. Offer a free newsletter on your site and build your own subscriber list.

Have your own website and drive targeted traffic to it. Do not rely on your Sponsor’s mirror site. Have a theme website of your own. You will be able to set up your own newsletter there and have multiple related affiliate products. The trick is to drive large amounts of traffic to your website and pre sell them to get the click through to your sponsor’s site.

Use these points to build your affiliate marketing enterprise. You will gradually increase your business until you become a “super affiliate”. You can access a multitude of free affiliate marketing resources at MoreNiche affiliate program. Famous for high commissions and excellent support. MoreNiche will show you how to use affiliate marketing tools to make money.

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Article Source: Marketing Niche Markets
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